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Helping French entrepreneurs succeed in English-speaking markets
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Freelance translator and/or interpreter, Verified member
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French to English: L’ATELIER FB, DES CREATEURS D’ESPACE(S) / INTERIOR DESIGNERS General field: Marketing Detailed field: Architecture
Source text - French Fondé en 2005, l'Atelier FB repose sur l’association d’individualités fortes et empreintes d’une même conception sans artifices de l’architecture d’intérieur, entre spatialité et exigence fonctionnelle. Leur travail articulé autour de la structuration des espaces bien plus que sur le décor, ambitionne de transcender l’essence de chaque projet afin de créer des espaces de vie alliant haute technicité, générosité architecturale et convivialité.
L’équipe composée d’une architecte d’intérieur et de trois architectes DPLG fonctionne tel un workshop au sein duquel chaque collaborateur œuvre en partenariat avec le client, à l’écoute de ses besoins spécifiques et des contraintes techniques du projet. Une démarche essentielle héritée des écoles des Beaux-Arts de Paris qui permet aux membres de l'Atelier FB d'échanger librement en interne et d’exprimer leurs sensibilités personnelles pour offrir des prestations qualitatives quelle que soit la nature architecturale du projet.
Ainsi en trois années d’existence, l’Atelier FB a su imprimer sa signature créative à de nombreux projets allant de l’appartement de prestige d’un collectionneur d’art contemporain au studio niché sous les toits de la capitale, de bureaux de standing à un restaurant gastronomique. Avec toujours la même volonté de redonner à l’espace sa légitimité et de valoriser les spécificités d’un lieu, ces différentes références font aujourd’hui des architectes d’intérieur de l’Atelier FB d’authentiques "créateurs d’espace(s)".
PAROLES D’ARCHITECTES :
"La notion de pérennité est le fil conducteur du travail de l'Atelier FB. Nous ne sommes pas partisans d’une architecture d’intérieure modeuse et sommes attachés à l’intimité qui entoure chaque projet. En effet, concevoir des espaces de vie c’est également frôler le quotidien d’une personne. La cohérence de notre intervention architecturale repose sur cette compréhension."
FLORIAN BOCHARD
(Architecte d’intérieur & DPLG, CEO)
"Plus que les formes ou les matières, nous travaillons avant tout l’espace qui les accueillera. Je crois que cette vision est à l’origine du rapide développement de l'Atelier FB. Surtout, nous tenons à créer une relation de confiance entre le client et l’architecte. Celle-ci est au cœur de notre démarche et participe à la qualité de nos interventions architecturales."
LAURE-ANNE DUPUY
(Architecte d’intérieur & Designer,
Chef de projet, programmes de haut standing)
"Public ou privé, un chantier c’est aussi une somme de paramètres à gérer au quotidien. l'Atelier FB assume ce rôle avec d’autant plus d’enthousiasme que notre vision des rapports humains est basée sur le respect et l'interaction. C'est ce qui nous permet de tenir un très haut niveau d'exigences sur nos prestations."
MARC-ANTOINE AVONDE
(Architecte d’intérieur & DPLG,
Responsables de chantiers & Coordinateur travaux)
"Tout espace comporte naturellement des zones d’implantation, il nous livre donc des lignes de conduites architecturales. La méthode de l'Atelier FB repose sur l’intégration de cette identité. Nos propositions créatives s’adaptent à ce caractère unique."
KEVIN NICKELS
(Architecte d’intérieur & DPLG,
Responsable de projet, programmes Particuliers)
Translation - English Founded in 2005, Atelier FB is made up of a team of discerning individuals with the same unpretentious, clear-cut ideas about the spatiality and functionality of interior architecture. Their work focuses on the structure of a space more than its décor. In this, they aim to go beyond the mere requirements of each project in order to create living spaces that combine high technical quality, architectural generosity and conviviality.
The team, composed of one interior architect and three French state-registered architects (DPLG), operates as a workshop in which each collaborator works in partnership with the client, listening and attending to their specific needs and/or constraints for a particular project. This integrated approach acquired from L’école de Beaux-Arts (School of Fine Arts) in Paris, allows the members of Atelier FB to exchange and express their opinions and ideas freely and offer a wide range of qualitative services in many different fields of architecture.
In three years, Atelier FB has successfully carved its creative signature into numerous projects ranging from a prestige apartment, to an art collector’s studio under the roofs of the capital, to high-end commercial offices and a gastronomic restaurant. For every project, Atelier FB aims to make the most of a space by restoring its authenticity and emphasizing its characteristics. These are the standards that differentiate this team and make the interior architects of Atelier FB authentic “designers of space(s)”.
WORDS FROM THE ARCHITECTS
“The notion of durability is the driving force of all the work at Atelier FB. We prefer not to get tied down with ‘fashionable’ interior architecture but instead focus on the intimacy of every project. In fact, we believe that the conception of a living space also means brushing up against the everyday lives of individuals. And it is on this very understanding that the consistency of our work is founded.”
FLORIAN BOCHARD
(Interior and French state-registered architect (DLPG), CEO)
“More than with specific forms or materials, we work first and foremost with the space which encompasses these other elements. Actually, I believe it was this vision that enabled the particularly rapid development of Atelier FB. Above all, we aim to create relationships with our clients that are based on trust. This is at the heart of our approach and also enables us to deliver architectural services of such a high standard.”
LAURE-ANNE DUPUY
(Interior architect and designer, Project Manager, high-end projects)
“Whether public or private, a worksite is also a sum of parameters that have to be managed on an everyday basis. Atelier FB takes on this responsibility with as much enthusiasm as we have in our belief that human relations are based on respect and interaction. I believe this is one of the things that enables us to maintain such a high standard for all our services.”
MARC-ANTOINE AVONDE
(Interior and French state-registered architect (DLPG), Worksite manager, Project coordinator)
“The sites or locations of all spaces naturally reveal certain lines of appropriate architectural conduct. And it is on this relationship that Atelier FB’s has founded its approach. Our creative suggestions also correspond to this unique character.”
KEVIN NICKELS
French to English: ÉTUDE : QUATRE HEURES PAR SEMAINE SUR LE WEB, TROIS POUR LES JOURNAUX. General field: Marketing Detailed field: Social Science, Sociology, Ethics, etc.
Source text - French ÉTUDE : QUATRE HEURES PAR SEMAINE SUR LE WEB, TROIS POUR LES JOURNAUX.
L’Européen préfère surfer sur Internet que lire la presse.
Les européens consacrent désormais plus de temps à surfer sur Internet qu’à lire journaux et magazines sur papier, selon une étude publiée, lundi 9 octobre dernier, dans le Financial Times. En moyenne, les Européens passeraient quatre heures par semaine sur Internet, mais n’en consacreraient que trois à lire la presse, selon l’étude réalisée par le cabinet Jupiter Research auprès de plus de 5 000 personnes, au Royaume-Uni, en France, en Allemagne, en Italie et en Espagne. Le temps passé sur le Web a doublé par rapport à 2003, passant de deux à quatre heures par semaine, tandis que le temps hebdomadaire de lecture est resté stable (3 heures).
La télévision reste toutefois le premier média, les Européens passant trois fois plus de temps à la regarder qu’à surfer sur Internet, selon cette étude. Aux États-unis, en revanche, le temps consacré à Internet atteint 14 heures par semaine, soit autant que celui passé devant la télévision, contre seulement trois heures par semaine à lire les journaux.
La connexion à haut débit accélère cette tendance. La France enregistre le plus fort taux de consommation d’Internet des pays ciblés par l’étude, avec 5 heures par semaine. Sur les 27,3 millions d’internautes français, selon Médiamétrie, 18,6 millions se sont connectés en haut débit en juillet 2006. L’Allemagne est en revanche à l’autre bout de l’échelle.
Translation - English STUDY REVEALS EUROPEANS SPEND MORE TIME ON THE WEB THAN READING NEWSPAPERS
Europeans prefer surfing the net to reading traditional print media.
A study published in the Financial Times on October 9 2005, revealed Europeans spend more time surfing the Internet for information than they do reading newspapers and magazines. According to a study by Jupiter Research of 5,000 people in Great Britain, France, Germany, Italy and Spain; Europeans spend an average of four hours per week on the Internet but only three hours reading print media. Since 2003, Internet usage has doubled from two to four hours per week, while time spent reading traditional print media remained steady at three hours.
According to the same study, television is still the most popular form of media, with Europeans spending three times as many hours watching television than surfing the Internet. In the United States however, users spend an average of 14 hours per week on the Internet, equaling the time spent to watching television. At the same time, Americans spend only three hours per week reading newspapers.
High speed Internet connections have accelerated this trend. France recorded the highest level of Internet usage, with five hours per week. According to findings by Médiamétrie, a French Audience Measurement Company, 18.6 out of the 27.3 million French users surveyed had high speed connections in July 2006. Germany however, is at the other end of the scale.
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Translation education
Graduate diploma - Macquarie University
Experience
Years of experience: 15. Registered at ProZ.com: Jun 2009. Became a member: Aug 2022.
I draw on 15 years’ experience in marketing to provide translation, transcreation and localization services for French companies looking to reach English-speaking audiences. Clients tell me I help them by providing marketing content that’s natural-sounding, culturally relavent and compelling.
SERVICES
•French to English Translation
•French to English Transcreation
•Localization for American and Australian markets
•Market Research
•Event Organization
•Client Presentations
•Voice over
FRENCH CONNECTION
My love for the French language was born when I spent a year living with a host family in French-speaking Belgium. French language and culture then became a permanent part of my life when I studied at Business School in Reims and met my now husband Xavier. Xavier and I continue speaking French at home with our twin boys Arthur and Pierre. We have lived in Seattle for the last five years.
EDUCATION
•Post-Graduate Diploma, Translation (French-English), Macquarie University
•NAATI Certification, French to English Translator
•Bachelor of Business; Bachelor of Journalism, Queensland University of Technology
•Localization Essentials, Udacity (Google)
•Localization Workshop, Macquarie University
•Certificate in Digital Marketing, University of Washington
•12-month Business Program at NEOMA Business School, Reims, France
•12-month Language Immersion Program, Chimay, Belgium
PROFESSIONAL EXPERIENCE
French to English Translation, Transcreation and Localization – Freelance 2010 – Present
French to English translation, transcreation and localization of marketing material including website copy, blogs, e-newsletters, brand messages and brochures in the areas of travel, education, technology, architecture, food and wine.
Project Manager / New Business Development Associate2020 – Present
Hansen Belyea, Seattle, WA
Full-service marketing agency providing marketing strategy, branding, video and website design & development.
Director of Events2019 - 2020
Tiger Oak Media, Seattle, WA
Media firm delivering content through magazines, branded websites and high-profile events.
Vice-President, MarketMix2018 – 2019
AMAPS (American Marketing Association, Puget Sound Chapter), Seattle, WA
Professional marketing association advancing the careers of marketing practitioners through education, events, networking, industry news and resources and job opportunities.
International Communications Manager, UNSW Sydney2012 – 2018
Marketing Coordinator2010 - 2012
Antipodeans Abroad, Sydney, Australia
Australian company providing educational opportunities for students through travel.
Keywords: French, English, French to English, marketing, translation, transcreation, localization, website, branding, market research. See more.French, English, French to English, marketing, translation, transcreation, localization, website, branding, market research, proofreading, traduction, localisation, site web, marketing de contenus, Editing, Proofreading, Editor, Proofreader, English Localization, UK English, American English, Australian English, Localisation, Copywriting, translate, english, french, english-french, french-english, marketing, Australia, Australian, Australian English, localization, localize, marketing plan, promotional, traduction, traduire, anglais, anglais-francais, francais-anglais, marketing, commerce, commercial, Australie, australien, australienne, Americain, americain, Ameriaine, marche, marketing strategy, marketing research, etude de marche, presentation, evenement, event, events, relations publiques, public relations, PR, publicité, publicitaire, texte, plan marketing, promotionnel, promotionnelle, website, site web, medias sociaux, social media, newsletter. See less.
Member since Aug '22
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