Translation - art & business » Marketing for language professionals »
Anyone have a good mass marketing service?
Thread poster: Rebecca Lyne
Rebecca Lyne
Rebecca Lyne
France
French to English
+ ...
Sep 2, 2008

Hello all,

I would like to do a more or less mass marketing to agencies. Does anyone out there use such a service and have they been satisfied? Any recommendations?

Thanks,
Rebecca
 
Drew MacFadyen
Drew MacFadyen  Identity Verified
United States
Local time: 19:26
Spanish to English
+ ...
ProZ.com offers marketing solutions Sep 3, 2008

We can send targeted HTML emails, banner ads and newsletter ads on advertisers behalf. For agencies we could email specific agencies that meet your target requirements - ie deliver only to agencies working in language ABC, or agencies only in country XYZ, or agencies with greater than X employees etc etc.

look to www.proz.com/advertising for... See more
We can send targeted HTML emails, banner ads and newsletter ads on advertisers behalf. For agencies we could email specific agencies that meet your target requirements - ie deliver only to agencies working in language ABC, or agencies only in country XYZ, or agencies with greater than X employees etc etc.

look to www.proz.com/advertising for more details and contact [email protected] to discuss in greater detail.

Regards,

Drew MacFadyen ▲ Collapse
 
Fiona Grace Peterson
Fiona Grace Peterson  Identity Verified
Italy
Local time: 01:26
Italian to English
What do you mean by "mass marketing"? Feb 19, 2010

Hi Rebecca,

could you clarify what you mean by "mass marketing"?

In my experience, the best way is to approach agencies individually, and this means a targeted application to each one, if possible getting the name of the person you wish to contact, or at the very least writing to that agency and showing it is a targeted application, not simply "Dear Agency..."

Please forgive me if I have misunderstood your question.
 
Alexandra Goldburt
Alexandra Goldburt
Local time: 16:26
English to Russian
+ ...
Ditto. Feb 19, 2010

Fiona Peterson wrote:

Hi Rebecca,

could you clarify what you mean by "mass marketing"?

In my experience, the best way is to approach agencies individually, and this means a targeted application to each one, if possible getting the name of the person you wish to contact, or at the very least writing to that agency and showing it is a targeted application, not simply "Dear Agency..."

Please forgive me if I have misunderstood your question.


My thoughts exactly. Put yourself into an agency shoes. Whom would you rather hire: someone who hired a marketing agency to send one hundred cookie-cutter letters, or someone who bothered to do the research and to send a personalized letter?
 


To report site rules violations or get help, contact a site moderator:

Moderator(s) of this forum
Kristina Radziulyte[Call to this topic]
Jorge Rodrigues[Call to this topic]
Mahmoud Akbari[Call to this topic]

You can also contact site staff by submitting a support request »

Anyone have a good mass marketing service?







TM-Town
Manage your TMs and Terms ... and boost your translation business

Are you ready for something fresh in the industry? TM-Town is a unique new site for you -- the freelance translator -- to store, manage and share translation memories (TMs) and glossaries...and potentially meet new clients on the basis of your prior work.

More info »
Anycount & Translation Office 3000
Translation Office 3000

Translation Office 3000 is an advanced accounting tool for freelance translators and small agencies. TO3000 easily and seamlessly integrates with the business life of professional freelance translators.

More info »