bolsa con los claims
French translation: promesses marketing/publicitaires
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| 14:00 Nov 7, 2012 |
| Spanish to French translations [PRO] Marketing - Marketing / Market Research | |||||||
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|  Selected response from: María Belanche García France Local time: 13:24 | ||||||
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| 3 +1 | sac et ses promesses marketing/publicitaires |
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Answers
1 hr confidence: 
peer agreement (net): +1
peer agreement (net): +1sac et ses promesses marketing/publicitaires Explanation: Il me semblait qu'en espagnol on utilisait "promesa" et non l'anglicisme. Promesse marketing La promesse marketing est le principal avantage produit ou service mis en avant et destinée à convaincre le consommateur potentiel. http://www.definitions-marketing.com/Definition-Promesse-mar... -------------------------------------------------- Note added at 17 heures (2012-11-08 07:11:31 GMT) -------------------------------------------------- Définition Claim Dans le cadre d’un message publicitaire le "claim" est la promesse publicitaire essentielle comprise dans le message (spot, affiche,..). Exemple de claim : Cette lessive respecte les couleurs. http://www.definitions-marketing.com/Definition-Claim Définition de : « Promesse publicitaire - Claim » Bénéfice objectif ou subjectif suggéré aux acheteurs par la publicité. http://www.mercator-publicitor.fr/lexique-marketing-definiti... |
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