microespacio

English translation: micro slot

GLOSSARY ENTRY (DERIVED FROM QUESTION BELOW)
Spanish term or phrase:microespacio
English translation:micro slot
Entered by: neilmac

14:23 Jan 15, 2010
Spanish to English translations [PRO]
Marketing - Advertising / Public Relations
Spanish term or phrase: microespacio
Espacio de promoción publicitaria con una duración aproximada de 2 o 3 segundos que se intercala en la programación de televisión y radio.
es microspace? no encuentro fuentes fiables...
borboleta3
Local time: 20:16
micro slot
Explanation:
a micro ad slot /tv commercial

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Note added at 1 hr (2010-01-15 15:43:03 GMT)
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Each commercial has an agent associated with it. Each agent is configured to place a bid for the time slot on behalf of the associated commercial. A profile database may be maintained to store data related to local viewer preferences. This would allow the agent for at least one commercial to access the local viewer preference related data in the profile database and use the accessed local viewer preference related data to determine the bid to be placed for the time slot. The time slot is then auctioned to the one or more commercials provided to the receiver....

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Note added at 1 hr (2010-01-15 15:43:42 GMT)
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time slot: a time assigned on a schedule or agenda; "the TV program has a new time slot"; "an aircraft landing slot"

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Note added at 1 hr (2010-01-15 15:44:34 GMT)
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"Slot" refers more to the time when the ad is broadcast than the ad per se. A common, general advertising term.

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Note added at 1 hr (2010-01-15 15:47:23 GMT)
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Like all forms of advertising, there are different price ranges within the TV medium. Locally, you can pick up a 30-second commercial slot in a show like Oprah for an average of $90 to $300 (but check your local affiliate because prices fluctuate), or get into a noon to 4 p.m. soaps rotation with the same commercial for $150 to $300, again depending on your location and also the time of the year...
Selected response from:

neilmac
Spain
Local time: 20:16
Grading comment
Thanks!
3 KudoZ points were awarded for this answer



Summary of answers provided
4 +1micro slot
neilmac
4mini-spot/micro-spot
Richard Boulter
3micro advertisement/advertising
Maria Elena Martinez
1pause ?
Laurie Price


  

Answers


9 mins   confidence: Answerer confidence 1/5Answerer confidence 1/5
pause ?


Explanation:
just thought I'd make a suggestion ... Sounds like a pause to me -- a break between programming.

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Note added at 16 mins (2010-01-15 14:40:18 GMT)
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or 'break'?
Television advertisement - Wikipedia, the free encyclopedia
In many European countries television advertisements appear in longer, but less frequent advertising breaks. For example, instead of 3 minutes every 8 ...

#
WikiAnswers - How long is the average TV commercial break
Commercials question: How long is the average TV commercial break? The average commercial break is 30 seconds long. However, with a network's permision, ...
wiki.answers.com/.../How_long_is_the_average_TV_commercial_break - Cached - Similar
#
The TV Commercial Break Workout - Wellsphere
20 May 2009 ... It's a fact, the majority of Americans gets home from a long day at work and flip on the television. They sit there and watch hours upon ...
stanford.wellsphere.com/weight-loss...tv-commercial-break.../679353 - Cached
#
Various - Commercial Break Volume 2 Favourite TV Commercial ...
Various - Commercial Break Volume 2 Favourite TV Commercial Classicl Melodies. Label: CBS. Catalog#: S 60302. Format: Vinyl, LP, Compilation. Country: ...
www.discogs.com/...Commercial-Break...TV-Commercial.../1886... - Cached
#
The TV Commercial Break Workout | Diets in Review Blog
20 May 2009 ... Simple exercises that you can do to get that blood flowing during those long dreaded commercials.
www.dietsinreview.com/diet.../the-tv-commercial-break-worko... - Cached
#
Wired 14.12: Commercial Break
Commercial Break. In a risky experiment, Chevrolet asked Web users to make ... an online contest to see who can create the best TV ad for the new Tahoe. ...
www.wired.com/wired/archive/14.12/tahoe.html - Cached - Similar


I use the word 'break' interchangeably with 'pause' in this context --

Laurie Price
Mexico
Specializes in field
Native speaker of: English
Login to enter a peer comment (or grade)

30 mins   confidence: Answerer confidence 3/5Answerer confidence 3/5
micro advertisement/advertising


Explanation:
Profiles of popular culture: a reader‎ - Page 392
Ray Broadus Browne - Social Science - 2005 - 394 pages

Is the complaint by adults about the invasion of micro- advertising evidence
that the adults are more susceptible to advertising than they will admit and ...
Limited preview - About this book - Add to my library - More editions

Innovative marketing communications: strategies for the events industry‎
Guy Masterman, Emma H. Wood - Business & Economics - 2006 - 322 pages

Some of the new marketing communications models of the future related to
digitization and the Internet are likely to include: micro advertising using
highly ...
Limited preview - About this book - Add to my library

by DC Castle - 2003
The selection engine selects a micro-advertisement or a plurality of micro-advertisements based on criteria such as the space available, the value assigned ...
www.freepatentsonline.com/EP1280087.html -

Maria Elena Martinez
Netherlands
Local time: 20:16
Works in field
Native speaker of: Native in SpanishSpanish
Login to enter a peer comment (or grade)

1 hr   confidence: Answerer confidence 4/5Answerer confidence 4/5 peer agreement (net): +1
micro slot


Explanation:
a micro ad slot /tv commercial

--------------------------------------------------
Note added at 1 hr (2010-01-15 15:43:03 GMT)
--------------------------------------------------

Each commercial has an agent associated with it. Each agent is configured to place a bid for the time slot on behalf of the associated commercial. A profile database may be maintained to store data related to local viewer preferences. This would allow the agent for at least one commercial to access the local viewer preference related data in the profile database and use the accessed local viewer preference related data to determine the bid to be placed for the time slot. The time slot is then auctioned to the one or more commercials provided to the receiver....

--------------------------------------------------
Note added at 1 hr (2010-01-15 15:43:42 GMT)
--------------------------------------------------

time slot: a time assigned on a schedule or agenda; "the TV program has a new time slot"; "an aircraft landing slot"

--------------------------------------------------
Note added at 1 hr (2010-01-15 15:44:34 GMT)
--------------------------------------------------

"Slot" refers more to the time when the ad is broadcast than the ad per se. A common, general advertising term.

--------------------------------------------------
Note added at 1 hr (2010-01-15 15:47:23 GMT)
--------------------------------------------------

Like all forms of advertising, there are different price ranges within the TV medium. Locally, you can pick up a 30-second commercial slot in a show like Oprah for an average of $90 to $300 (but check your local affiliate because prices fluctuate), or get into a noon to 4 p.m. soaps rotation with the same commercial for $150 to $300, again depending on your location and also the time of the year...

neilmac
Spain
Local time: 20:16
Works in field
Native speaker of: Native in EnglishEnglish
PRO pts in category: 69
Grading comment
Thanks!

Peer comments on this answer (and responses from the answerer)
agree  Thayenga
48 mins
Login to enter a peer comment (or grade)

11 hrs   confidence: Answerer confidence 4/5Answerer confidence 4/5
mini-spot/micro-spot


Explanation:
These time slots for advertising are called 'spots' in the U.S. broadcasting industry. Many spots are for 30 seconds or 60 seconds and sell to adverisers at up to thousands of dollars per spot (for publicity during popular programs like sporting events), which they buy on the basis of a certain number of repetitions of their 'spots' per day or per program.

Richard Boulter
United States
Local time: 13:16
Works in field
Native speaker of: English
PRO pts in category: 12
Login to enter a peer comment (or grade)



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