GLOSSARY ENTRY (DERIVED FROM QUESTION BELOW) | ||||||
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10:05 Jul 31, 2007 |
Spanish to English translations [PRO] Marketing - Advertising / Public Relations / Advertising | |||||||
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| Selected response from: Bubo Coroman (X) | ||||||
Grading comment
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Summary of answers provided | ||||
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4 +3 | strategy |
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5 +2 | approach / line of action |
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3 +1 | brief |
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brief Explanation: Think this works here. "Dare pitched to become Sony's UK digital agency. We were given two *briefs*, one based on their sat-nav device and one on Sony Bravia. I played a central role in the creative team on the Bravia brief, for which we created a hypothetical website demo. The pitch was successful." http://www.ajrdesign.net/ |
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Login to enter a peer comment (or grade) |
strategy Explanation: Depending on the context, 'line' might be ok |
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