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liderazgo de categoría

English translation: category management

GLOSSARY ENTRY (DERIVED FROM QUESTION BELOW)
Spanish term or phrase:liderazgo de categoría
English translation:category management
Entered by: Olga María Piaggio

01:06 Feb 15, 2006
Spanish to English translations [PRO]
Marketing - Advertising / Public Relations
Spanish term or phrase: liderazgo de categoría
"El Sr. Fulano cuenta con experiencias relevantes en ***liderazgo de categoría***, desarrollo del portafolio de marcas, administración de canales de mercadeo, administración de precios, eficiencias de operación, entre otras áreas, al haber liderado en Panamá proyectos como (ejemplos)."

Gracias.
María Teresa Taylor Oliver
Panama
Local time: 23:21
category management
Explanation:
Category Management: Positioning Your Organisation to Win, Nielsen Marketing Research, Contemporary Books ... book is a confirmation of our experience with category management. As the book suggests, and based ... a confirmation of our experience with category management. As the book suggests ...www.amazon.co.uk/exec/obidos/ASIN/0844234893

IGD.com - One-day workshop - Successful Category Management: Getting Started - Traducir esta página
Ideal for those new to Category Management, buying, marketing or sales, IGD's one-day training workshop will introduce you to the cat man process in the food & grocery industry.www.igd.com/cir.asp?cirid=151&Menuid=
Selected response from:

Olga María Piaggio
Argentina
Local time: 01:21
Grading comment
¡Perfecto! ¡Muchas gracias! Gracias también a los demás :)
4 KudoZ points were awarded for this answer



Summary of answers provided
4 +3in providing top-notch leadership
Robert Forstag
5 +1category management
Olga María Piaggio
5royal style
telefpro
4 +1word class leadership
Veronica Munoz
5quality leadership
Henry Hinds
4first class leadership
Mónica Algazi
4leader in the field
David Brown
1solo una ayuda.
Ana Brassara


Discussion entries: 3





  

Answers


15 mins   confidence: Answerer confidence 4/5Answerer confidence 4/5 peer agreement (net): +3
en liderazgo de categoría
in providing top-notch leadership


Explanation:
I read "de categoria" here as "excellent", "premier", "the best", "top-notch".

See references.

Suerte.

--------------------------------------------------
Note added at 16 mins (2006-02-15 01:23:15 GMT)
--------------------------------------------------

I think that the verb "providing" has to be included here for the phrase to sound right in English.


    Reference: http://publicadmin.eller.arizona.edu/ilg/newss00/page2.html
    Reference: http://releases.usnewswire.com/GetRelease.asp?id=35221
Robert Forstag
United States
Local time: 00:21
Specializes in field
Native speaker of: English
PRO pts in category: 60

Peer comments on this answer (and responses from the answerer)
agree  Nitza Ramos
12 mins
  -> Gracias, Nitza.
agree  telefpro: yes. I like it
15 mins
  -> Thank you, Telefpro.
agree  Esther Hermida: First thing that came to my mind!
20 mins
  -> Muchas gracias, Esther. :)
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16 mins   confidence: Answerer confidence 4/5Answerer confidence 4/5
liderazgo de categoría
first class leadership


Explanation:
podría ser

Mónica Algazi
Uruguay
Local time: 01:21
Specializes in field
Native speaker of: Native in SpanishSpanish
PRO pts in category: 4
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18 mins   confidence: Answerer confidence 5/5
liderazgo de categoría
royal style


Explanation:
I think that he says all this in great style and pomp. So I would say "in royal style " is the figurative meaning of "liderazgo de categoría"


telefpro
Local time: 09:51
Native speaker of: Native in PortuguesePortuguese, Native in EnglishEnglish
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19 mins   confidence: Answerer confidence 4/5Answerer confidence 4/5 peer agreement (net): +1
liderazgo de categoría
word class leadership


Explanation:
another option...

Veronica Munoz
United States
Local time: 21:21
Works in field
Native speaker of: Native in SpanishSpanish

Peer comments on this answer (and responses from the answerer)
agree  Cecilia Della Croce: world-class
44 mins
neutral  Ana Brassara: Proz debe de estar funcionando mal... ¿cómo hiciste para darte un agree a vos misma?
1 hr
neutral  Bill Greendyk: Other members have complained of the same issue....there must have been a glitch in the system.
10 hrs
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55 mins   confidence: Answerer confidence 1/5Answerer confidence 1/5
liderazgo de categoría
solo una ayuda.


Explanation:
Hola, Ma. Teresa. Sorry que no pueda darte una traducción, pero encontré esta página que se relaciona con tu tema y tal vez te pueda dar una ayuda. La página está en inglés también, pero no encuentro la misma parte en ese idioma.


Liderazgo de categoría

Generar crecimiento sostenido en el consumo per cápita por medio del rejuvenecimiento de la identidad de marcas y empaques, incrementos de precios controlados, mejoramiento de inventarios de envases retornables y aumento significativo en inversión en mercadeo.

http://www.sabmiller.com/SABMiller/Financial centre/Bavaria ...



Ana Brassara
Local time: 01:21
Native speaker of: Native in SpanishSpanish
PRO pts in category: 4
Notes to answerer
Asker: �Mil gracias, Anita! Precisamente se trata de esta marca :)

Asker: Encontr� la misma p�gina, en la versi�n en ingl�s dentro del sitio, pero no es igual a la de espa�ol... Seguir� buscando.

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2 hrs   confidence: Answerer confidence 5/5
liderazgo de categoría
quality leadership


Explanation:
Lo primero que se me ocurre.

Henry Hinds
United States
Local time: 22:21
Specializes in field
Native speaker of: Native in EnglishEnglish, Native in SpanishSpanish
PRO pts in category: 104
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3 hrs   confidence: Answerer confidence 5/5 peer agreement (net): +1
liderazgo de categoría
category management


Explanation:
Category Management: Positioning Your Organisation to Win, Nielsen Marketing Research, Contemporary Books ... book is a confirmation of our experience with category management. As the book suggests, and based ... a confirmation of our experience with category management. As the book suggests ...www.amazon.co.uk/exec/obidos/ASIN/0844234893

IGD.com - One-day workshop - Successful Category Management: Getting Started - Traducir esta página
Ideal for those new to Category Management, buying, marketing or sales, IGD's one-day training workshop will introduce you to the cat man process in the food & grocery industry.www.igd.com/cir.asp?cirid=151&Menuid=

Olga María Piaggio
Argentina
Local time: 01:21
Native speaker of: Native in SpanishSpanish
PRO pts in category: 4
Grading comment
¡Perfecto! ¡Muchas gracias! Gracias también a los demás :)

Peer comments on this answer (and responses from the answerer)
agree  Luis Javier Otoya: "Category Management" en el contexto es lo más indicado, pues se trata de la relación de la experiencia de un especialista en mercadeo o "marketing", y el "category management" es el manejo de categorías de productos de consumo en el canal de venta
9 hrs
  -> muchas gracias Luis!
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15 hrs   confidence: Answerer confidence 4/5Answerer confidence 4/5
liderazgo de categoría
leader in the field


Explanation:
is the world market leader in the field of Compaction Technology and
manufactures of machines for the compaction of soils, asphalt and refuse as well
and over 1 million examples of the phrase on Google


David Brown
Spain
Local time: 06:21
Native speaker of: Native in EnglishEnglish
PRO pts in category: 4
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