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3 x 1/3 Streifenanzeige 4c

English translation: strip ad

GLOSSARY ENTRY (DERIVED FROM QUESTION BELOW)
German term or phrase:3 x 1/3 Streifenanzeige 4c
English translation:strip ad
Entered by: Andrea Black

19:05 May 21, 2007
German to English translations [PRO]
Marketing - Advertising / Public Relations / printing term
German term or phrase: 3 x 1/3 Streifenanzeige 4c
This describes the type of advertising the company is doing. I'm assuming the 3 x 1/3 refers to the size and the 4c is four colors. Not sure what to do with the Streifenanzeige. Can I just use "column"? Is there a specific term?
Thanks for any suggestions you might have.
Andrea Black
United States
Local time: 06:08
strip ad
Explanation:
it's a 1/3 page strip ad in 4 colors


1/2 Page. 5 col. 12”. 1 x VZPG. Full Page. 6 col. 19.75”. 1 x VSTP. Strip Ad. 6 col. 3”. Dining Directory. 1D Box. 1 Deep ...
www.detroitnewspapers.com/advertising/guidelines/AD_SIZES_D...

3" Strip (Footer Ad). $1540. $1420. $1335. $1310. 1/3 Page ... FTP Requirements: You may supply your advertisement to the Asian Oil & Gas. FTP site. ...
www.oilonline.com/aog/2007_adrates.pdf

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Note added at 10 hrs (2007-05-22 05:08:37 GMT)
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Learning something new every day is what makes translating so interesting, isn't it?

I should add that I've worked for three newspapers (in the US and Germany), and 'strip ad' is what they were always called.
Selected response from:

Lori Dendy-Molz
Germany
Local time: 13:08
Grading comment
Thank you, Lori. I've decided on yours, but thank you so much to Ingeborg, too.
4 KudoZ points were awarded for this answer



Summary of answers provided
4 +1strip ad
Lori Dendy-Molz
3 +1advertisement band
Ingeborg Gowans (X)


  

Answers


36 mins   confidence: Answerer confidence 3/5Answerer confidence 3/5 peer agreement (net): +1
advertisement band


Explanation:
http://www.linguatec.de/onlineservices/linguadict

4 c could possibly be 4 colours, not sure

Ingeborg Gowans (X)
Canada
Local time: 08:08
Native speaker of: German
PRO pts in category: 12
Notes to answerer
Asker: Awsome link! Thank you, Ingeborg!


Peer comments on this answer (and responses from the answerer)
agree  BirgitBerlin: 4c is definitely 4 colours.
3 hrs
  -> thanks, Birigt, and "hi"
Login to enter a peer comment (or grade)

1 hr   confidence: Answerer confidence 4/5Answerer confidence 4/5 peer agreement (net): +1
strip ad


Explanation:
it's a 1/3 page strip ad in 4 colors


1/2 Page. 5 col. 12”. 1 x VZPG. Full Page. 6 col. 19.75”. 1 x VSTP. Strip Ad. 6 col. 3”. Dining Directory. 1D Box. 1 Deep ...
www.detroitnewspapers.com/advertising/guidelines/AD_SIZES_D...

3" Strip (Footer Ad). $1540. $1420. $1335. $1310. 1/3 Page ... FTP Requirements: You may supply your advertisement to the Asian Oil & Gas. FTP site. ...
www.oilonline.com/aog/2007_adrates.pdf

--------------------------------------------------
Note added at 10 hrs (2007-05-22 05:08:37 GMT)
--------------------------------------------------

Learning something new every day is what makes translating so interesting, isn't it?

I should add that I've worked for three newspapers (in the US and Germany), and 'strip ad' is what they were always called.

Lori Dendy-Molz
Germany
Local time: 13:08
Specializes in field
Native speaker of: English
PRO pts in category: 36
Grading comment
Thank you, Lori. I've decided on yours, but thank you so much to Ingeborg, too.
Notes to answerer
Asker: Thank you, Lori! Learn something new every day. :-)


Peer comments on this answer (and responses from the answerer)
agree  BirgitBerlin: indeed. The strip can be horizontally or vertically arranged across the edge of a page (if it is horizontal it is usually the bottom of the page)
2 hrs
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