trade dress
Indonesian translation: tampilan dagang
| GLOSSARY ENTRY (DERIVED FROM QUESTION BELOW) | ||||||
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| 20:49 Jan 1, 2008 |
| English to Indonesian translations [PRO] Law/Patents - Law: Patents, Trademarks, Copyright | |||||||
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|  Selected response from: Hipyan Nopri Indonesia Local time: 07:18 | ||||||
Grading comment
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| Summary of answers provided | ||||
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| 5 +1 | desain dagang |
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| 4 | pengemasan dan penyajian produk |
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| 4 | kemasan dagang |
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| 3 | gaya dagang |
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| 3 | tampilan merek |
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Answers
2 hrs confidence: 
pengemasan dan penyajian produk Explanation: Selain dengan logo, sebuah merek dikenal melalui pesan dan cara dimana produk dikemas dan disajikan kepada para konsumen yang disebut trade dress. Reference: http://www.eksekutif.com/berita/artikel.html?aid=617 |
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2 hrs confidence:
gaya dagang Explanation: Bikin istilah baru. Setara dengan "merek dagang" |
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4 hrs confidence: peer agreement (net): +1
peer agreement (net): +1desain dagang Explanation: Supaya konsisten dg 'trade mark' = 'merek dagang,' saya mengusulkan 'trade dress' = 'desain dagang.' Sebelumnya, saya ingin menggunakan 'trade dress' = 'desain produk,' tapi karena yg diperdagangkan ada dua macam - produk/barang dan jasa - maka saya cenderung memilih alternatif di atas. Kalau 'desain produk' kan hanya merujuk pada produk; untuk merujuk pada jasa harus digunakan 'desain jasa.' Jadi, 'desain dagang' sudah merangkum keduanya - desain barang dan desain jasa. Berikut referensinya: (Product design) Trade dress consists of the variety of elements in which a product is packaged or a service is presented. ... www.marklaw.com/trademark-glossary/T-Z.htm The distinctive packaging or design of a product that promotes the product and distinguishes it from other products in the marketplace -- for example, the shape of Frangelico liqueur bottles. ... www.leanlegal.com/dictionary/t.asp [trademark]. The totality of elements in which a product or service is packaged or presented, such as the shape and appearance of a product or container, or the cover of a book or magazine. ... www.bemafashion.com/Default.aspx Trade dress refers to characteristics of the visual appearance of a product or its packaging (or even the facade of a building such as a restaurant) that may be registered and protected from being used by competitors in the manner of a trademark. ... en.wikipedia.org/wiki/Trade dress |
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Grading comment
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6 hrs confidence:
tampilan merek Explanation: lebih ke fisik - tampilan produk Reference: http://hukumonline.com/detail.asp?id=15544&cl=Berita |
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11 hrs confidence:
kemasan dagang Explanation: Kemasan yang sekaligus sebagai media pengenalan merek/memasyarakatkan merek. Kemasan ini mencakup bentuk-bentuk yang menjadi/membentuk jati diri/keunikan/ciri khas produk http://www.wipo.int/sme/en/documents/ip_advertising.htm Trade dress refers to the manner in which a product - or place of business - is "dressed up" to go to the market. It is the totality of elements in which a product or service is packaged or presented. It may include features such as size, shape, color or color combinations, texture, graphics, or even particular sales techniques. Examples are the front grill on the Rolls-Royce automobile and the shape of a Coca-Cola bottle. -------------------------------------------------- Note added at 11 hrs (2008-01-02 08:19:53 GMT) -------------------------------------------------- kemasan di sini memiliki makna yang luas seperti yang disebutkan satu per satu dalam referensi di atas, cenderung ke arah merek/brand image tapi tidak semata-mata ke sana. Seperti layaknya busana yang dikenakan seseorang yang menggambarkan strata, gaya hidup, bagaimana karakternya, santai, resmi dstnya ...... Reference: http://www.wipo.int/sme/en/documents/ip_advertising.htm |
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