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to mined ? 怎么理解

Chinese translation: （市场趋势变幻莫测，backlist 书目总有）值得挖掘的价值

GLOSSARY ENTRY (DERIVED FROM QUESTION BELOW)
English term or phrase:to mined ? 怎么理解
Chinese translation:（市场趋势变幻莫测，backlist 书目总有）值得挖掘的价值
Entered by: Lifeng Yang (X)

03:24 May 20, 2014
English to Chinese translations [PRO]
Marketing - Printing & Publishing / digital publishing
English term or phrase: to mined ? 怎么理解
Back-lists offer a potential “pool of resources…to mined based on movements and trends in [the] mercurial marketplace” of digital publishing.

旧书单提供了潜在的资源库....基于为瞬息万变的数字出版的变化和趋势
La Mi
China
Local time: 21:54
（市场趋势变幻莫测，backlist 书目总有）值得挖掘的价值
Explanation:

frontlist 所含书目虽有可能成为畅销书，却也同样可能被淹没。

backlist 所含书目已经历读者群与市场的考验，在出版商的销售额中通常占到 20%~30%。

A backlist is a list of older books available from a publisher, as opposed to titles newly published (sometimes called the frontlist).

Building a strong backlist has traditionally been seen as the way to produce a profitable publishing house, as the most expensive aspects of the publishing process have already been paid for and the only remaining expenses are reproduction costs and author royalty. A strong backlist is also a form of The Long Tail in modern business plans.

"The backlist is the financial backbone of the book industry, accounting for 25 to 30 percent of the average publisher's sales," wrote The New York Times. "Current titles, known as the front list, are often a gamble: they can become best sellers, but they are much more likely to disappear in a flood of returns from bookstores. By contrast, backlist books usually have predictable sales and revenues."[1]
Selected response from:

Lifeng Yang (X)
China
Local time: 21:54
Grading comment
非常感谢 :)
4 KudoZ points were awarded for this answer



Summary of answers provided
4（市场趋势变幻莫测，backlist 书目总有）值得挖掘的价值
Lifeng Yang (X)


Discussion entries: 2





  

Answers


55 mins   confidence: Answerer confidence 4/5Answerer confidence 4/5
（市场趋势变幻莫测，backlist 书目总有）值得挖掘的价值


Explanation:

frontlist 所含书目虽有可能成为畅销书，却也同样可能被淹没。

backlist 所含书目已经历读者群与市场的考验，在出版商的销售额中通常占到 20%~30%。

A backlist is a list of older books available from a publisher, as opposed to titles newly published (sometimes called the frontlist).

Building a strong backlist has traditionally been seen as the way to produce a profitable publishing house, as the most expensive aspects of the publishing process have already been paid for and the only remaining expenses are reproduction costs and author royalty. A strong backlist is also a form of The Long Tail in modern business plans.

"The backlist is the financial backbone of the book industry, accounting for 25 to 30 percent of the average publisher's sales," wrote The New York Times. "Current titles, known as the front list, are often a gamble: they can become best sellers, but they are much more likely to disappear in a flood of returns from bookstores. By contrast, backlist books usually have predictable sales and revenues."[1]


Lifeng Yang (X)
China
Local time: 21:54
Works in field
Native speaker of: Native in ChineseChinese
PRO pts in category: 4
Grading comment
非常感谢 :)
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