GLOSSARY ENTRY (DERIVED FROM QUESTION BELOW) | ||||||
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01:53 Sep 11, 2012 |
English to Spanish translations [PRO] Marketing - Advertising / Public Relations / new product | |||||||
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| Selected response from: Marta Moreno Lobera Spain Local time: 09:57 | ||||||
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Discussion entries: 1 | |
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shelf talker display Exhibidor (con) hablador Explanation: You can see some using the reference links. Reference: http://www.google.ca/search?hl=fr&cp=20&gs_id=2f&xhr=t&q=she... Reference: http://www.google.ca/search?hl=fr&cp=20&gs_id=2f&xhr=t&q=she... |
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shelf talker display exhibidor con mensaje (hablado) // góndola parlante // exhibidor con audio/voz Explanation: Hola Lydia En el enlace de Frensp me da la impresión de que el "shelf talker" normal no es más que un mensaje visual, sin voz . Al que habla lo llaman "voice talking shelf talker" Pongo estas ideas por si te sirven. www.setianworks.net/lemov/productos, este le hable. Usamos audio direccional de alta definición. Exhibidores con mensajes hablados, góndolas parlantes,. Folletos que hablan o emiten ... |
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shelf talker display Mostrador/Expositor Interactivo Explanation: You would need to check the context to see what exactly the display is, ie: is it a screen, a counter etc... but I think these options fit nicely and 'interactivo' is a good fit for something customers can listen to or watch... |
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shelf talker display cenefa Explanation: Creo que no tiene que ver con audios... "Cenefas (shelf talkers) Material impreso que se coloca en el borde de los estantes de las góndolas u otros muebles de exhibición." http://www.magazinebtl.com/btl2/index.php/glosario-btl http://www.proz.com/?sp=gloss/term&id=13964957 "shelf talker Definition Printed card or other sign attached to a store shelf to call buyers' attention to a particular product displayed in that shelf. Also called shelf screamer." Read more: http://www.businessdictionary.com/definition/shelf-talker.ht... -------------------------------------------------- Note added at 2 days7 hrs (2012-09-13 09:32:37 GMT) -------------------------------------------------- Véase imagen: http://www.parc.chartreuse.net/Detail.html&-d=Products&-r=21... Diferénciese "shelf-talker" de "audio shelf-talker": "Shelf talker A small sign affixed to a shelf edge, typically used to highlight temporary promotions, new product introductions or other advertising messages. (Gallery)" "Audio shelf talker A static sign attached to a shelf enhanced by the addition of customized audio capabilities, usually activated by push button or motion detection. (Picture)" http://www.performanceprinting.com/tools/Glossary_POP_Terms.... El texto indica que se trata de "shelf talker display" por eso asumo que es "cenefa" sin más (sin ser sonora ni incorporar un audio promocional). De todas formas, no es ni una góndola, ni un mostrador, ni un expositor. Es un pequeño cartelito o letrero que se coloca en el borde del estante de una góndola, que incluye las características del producto. :o) |
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